Suggestions on the strategic quality Assignment Example | Topics and Well Written Essays - 500 words

Suggestions on the strategic quality - Assignment ExampleIn this case the prospector strategy. Prospector strategy involves active programs that en qualified a libertine expand into new commercialises stimulating new opportunities. An organization following this type of prospector strategy should be passing innovative and continuously seeking new market places and prospects (Sun, 2006). The firm should be conversant with growth and should be able to take risks (Millington, 2015).KFC should use prospector strategy because they are a growing market and need to experiment on a regular basis with potential responses to environmental trends that are emerging from the new market that they are creating. Instead of KFC c go in their contract on the young generation, they can develop a new idea that should be serving several(predicate) categories of customers with different meals. It can numerate out with a family package that serves the whole familyKFC can also come out with new produ cts and including them in their menu. They can also venture into catering services and functions like afterward school parties and site selling for outdoor events. It should also encourage its employees to develop new ideas and products so as to excel in the business market (Millington, 2015).Organizations that adopt the defender strategy are companies that produce a restricted set of products directed at a very constricted section of the total market (Sun, 2006). These organizations ignore trends and progress outside their distinct area and their growth is often based on market penetration (Marek, 2014). Firms with this kind of strategy try to avert other companies from entering their market.McDonalds has a global, gigantic presence and acclaimed products. It is an already established company and can use this strategy to deter other firms from entering its market by lowering prices that their competitors would fail to meet in regards to making profits. McDonalds is a with child( p) intensive company ranked at the top in terms of sales and assets. It can, therefore, use